Dear Retailer,

Thank you for your interest in our Retail Gurukul’s Vitamin Money Course – Systematic Profit Plan Level 3.

Whom is it meant for?

It has been specifically developed for Progressive Jewellery Retailers who are keen to grow their business.

What are the areas it will cover?
It will teach you how to run an even more efficient business to achieve your dreams and goals. It will cover the entire business from end to end. From front end to back end, from a consumer’s entry to exit. In these lock downtimes and the slow market that is expected after opening, it is time to plan and be

Who has created this course?
This course has been developed by Mr Shivaram, Director of our company Retail Gurukul. Shivaram was the Head of Merchandising for many years at Tanishq and has held other important roles in Tanishq in Supply Chain, Distribution, Sales, Training. He resigned in 2012 to set up Retail Gurukul and has since worked with over 350+ jewellers across India and abroad. He and his team have also trained over 15000+ people from small retailer store staff to a recent project of training over 3600+ staff for a single retailer.

Is there any way a jeweller can improve his business from his experience?
He has written 2 books – A guide to jewellery retailing in Hindi and English. These are available as E-Books for someone who wants to self-learn.

How else can a jeweller benefit from his wealth of experience and expertise?
To specifically help jewellery retailers to benefit from the safety and comfort of their home and stores, he started this “Systematic Profit Plan Online Level 3 Course”.

How does this “SPP L3” work?
Normally, Mr. Shivaram and his clients are in touch with each other on a regular basis. This has been the major factor in the “Process Of Ongoing Improvement (POOGI) that his 350 + clients have seen over the many years.. He has now built a mainly online course

Based on his experience and expertise, Mr. Shivaram has developed function-specific Best Practices which he uses as a template in his coaching practice. The “course syllabus” is as under:

Purpose- What is the purpose of your business beyond money
Plan – How to have a written down business plan for the next 3, 6 and 12 months
Places – Location and Interiors ( High Street vs Mall Vs Online, 1 to 5 Star Interiors)
People – Customers (Identifying and communicating with them), 5 Star Customer Service
People – Sales Champions ( Hiring, Training, Motivating and Keeping them), Selling Skills. Is your staff doing everything possible to make the sale?
Personal Skills – For you . Do you have the personal skills required to achieve your “new” business and personal goals?, Getting Things Done
Products – Buying smart and saving money from dead golden jewellery (like furniture) in the store
Performance metrics- A dashboard and How to monitor your business and personal goals
Promotion – Above and below the line, budget on how much to spend on marketing etc.
Partnership – How to create win- win partnerships, Vendor Loyalty
Processes – Build processes to improve the business and monitor them as well.
Profits – Up and Up – Consistently
Problems – Down and down – consistently.
Weekly Coaching Calls.

Every Monday Zoom Online Coaching classes of 90 min duration are conducted, where Mr. Shivaram will personally answer questions raised by the members of the Club. He will also present a new concept or an idea or even discuss one of the above topics in more detail. Ex. How to survive the next 90 days of opening the store, post the Carona Crisis.

What can be my biggest pain area that can be solved by this program
You will be able to find solutions over a period of time to your pain areas and achieve unexpected gains. Gains, you have probably not been able to achieve in these areas ever before.
What is the investment?

4 options are available.

A introductory class of 90 min is typically conducted every day at 5 pm. Fee Rs.999
A paid class of 90 min is typically held at Mondays at 12 noon as part f the course. This is priced at Rs. 5,000 including GST.
A monthly membership for 30 days is priced at Rs. 20,000 plus for 4 to 5 classes which are held every month on Mondays.
A 3 months course (called Phase 1 ) is recommended and is priced at Rs. 15,000 plus GST per month and the pass is for 3 months. Total due is Rs. 49,725 after deducting TDS of 7.5 % on 45,000. A gst invoice will be sent after payment.

15,000 * 3= 45,000 less 7.5% TDS announced in Covid package = 41 625. Add 18% GST = 8,100 . Total Due is 49,725
9. How soon can I expect to see results?

You will be able to see results in less than 90 days. Whether it is creating a business plan or deciding on the slow moving stocks, that is stuck for years, or working on how to sell better. In some areas, you will get results immediately, literally at each discussion.

However, like all course, you can get results depending upon how fast you will implement the ideas and suggestions that we share in the course.

An idea like a proper welcome can be implemented immediately and see the results immediately. Some things like overhauling the entire inventory may take a few months to a year. That is the reason, we are doing this course in 3 month cycles, so that each retailers

This program is for those who are willing to commit to a Process Of Ongoing Improvement (POOGI). It is like a 90/180/270/365 Days Cricket Match. T20/ One Day/ Test match. Each has its own benefits and efforts required. We improve in areas where there are opportunities on a continuous basis, with the ultimate aim of achieving our dreams and goals.

How do I know this is worth the money?

A typical jeweller with a stock of 30 kgs has a “Carona virus” of old inventory of 10 kgs. At today’s prices, that itself is worth 4.5 Crores of Rupees. A big amount for anyone. This despite having jewellery experience of 10 + years for the purchaser of this jewellery. Right.

Something is wrong, in the process and there must be ways to improve, similar to what companies like Tanishq are doing. Shivaram Sir was Merchandising Head when all these processes were started in Tanishq and you can also learn and implement them.

A 45,000 Rs is a small investment to learn some of those techniques compared to a Virus of Rs. 4.5 Crores. Do you agree? Do you now think, it is worth your money?

We believe, this is the best course available in this country for jewellery retailers at this price and I am willing to challenge anyone on this and its benefits.

Register Here:-

I am sure you know it already and you would want to join the course so that you can take the maximum benefit of this starting as early as this week !

Every day lost is an opportunity lost! Opportunity to improve waits for no one and every day lost is a lost opportunity.

Right of admission is also reserved as this is a club for progressive jewellers only. It is based o selection by Shivaram Sir who will decide to admit a jeweller or not.